SoCal Venture Pipeline

Frequently Asked Questions

About the SoCal Venture Pipeline

The SoCal Venture Pipeline (SVP) program helps SoCal-based founders get access to sources of institutional capital for Seed and Series A funding. After a thorough vetting process via two committees of experienced investors,  startups accepted into the SVP program receive personal introductions to VCs with a proven track record of funding similar startups or that match their investment thesis.

Program FAQ

What is the SoCal Venture Pipeline?

The SoCal Venture Pipeline is a program developed by The Alliance for SoCal Innovation designed to assist founders in Southern California to access institutional capital. We facilitate strategic introductions to VCs who invest in Seed and Series A rounds.

Who is eligible to apply?

Founders based in Southern California who are preparing to raise their first round of institutional Seed or Series A funding within the next 6 to 12 months are eligible. We cater to various tech industry verticals. 

What are the criteria for a startup to be considered ready for Seed or Series A funding?

Key indicators include a minimum raised through angel funding, product market presence, customer traction, a dedicated team, and a scalable business model. Specific requirements vary for Seed and Series A stages as detailed below. 

Founders: Here’s a helpful guide we wrote to explain the different funding stages to help you determine which round you should be raising.

What are the program acceptance criteria for Seed stage startups?

These are guidelines and not strict criteria since every startup is a little different:

  1. Have ideally raised at least $250K through angel funding and/or friends and family
    1. If not, product in market and demonstrated customer traction and potentially early revenue generation
    2. Proof of Value Proposition: Annual Run Rate (ARR) sales of $100K or more (ideally) and/or at least 100 customer discovery interviews
  2. Dedicated team of 2 or more
  3. Have articulated a compelling market opportunity and identified target customer segments, and early customer validation (e.g. pilots, etc.), for example
    1. MVP built and in use by customers
    2. Proof of a growing customer prospect pipeline
    3. Identified Key Performance Indicators
  4. Raising institutional seed capital of $1M or more with a scalable business model and a Series A raise planned in next 12-24 months.
  5. Based in Southern California

What are the acceptance criteria for Series A stage startups?

These are guidelines and not strict criteria since every startup is a little different:

  1. Have raised $500K angel or seed investment
  2. Dedicated team of 5 or more
  3. Product in the market
  4. Demonstrated accelerating market traction (e.g. revenue, customers, or users)
    1. Annual Run Rate (ARR) sales of $2M or more (ideally)
    2. What makes you the winner in this market?
  5. Raising institutional Series A capital of $4M or more
  6. Based in Southern California

Do I need to be based in Southern California to apply?

Yes! Our program service area is from Santa Barbara down to San Diego and from the beach to Riverside (and everywhere in between). Basically these 7 counties: Santa Barbara, Ventura, Los Angeles, Riverside, San Bernadino, Orange, San Diego.

Is there a cost to apply?

No, there is no cost to apply and we do not take equity in exchange for our services. Our sponsors and a federal grant cover the operational expenses of the program.

How does the selection process work?

Applications are first reviewed by Alliance staff, followed by evaluation and feedback from our Evaluation Committee to narrow down the applicants to the top five startups. The top five startups that month get to live pitch to the Selection Committee who then make the final decision.

What support can I expect if accepted into the program?

Once accepted, we want to get to know you and better understand your business and current fundraising progress so we can find the right investors for you. Once we have a game plan, you’ll receive strategic introductions to VCs, guidance on pitching and presenting your startup, and access to our network of resources and mentors.

What VCs do you reach out to?

Our program partner has built a national VC syndicate of over 200 active investors (and growing) from all around the country, mostly located in California.

How many VC introductions will I get?

This will vary on how many investors are interested in your field, technology, and market size and traction. We try to make at least three but that is not guaranteed.

How long will it take to hear if I’m admitted?

We aim to provide a status of your application within 30 days of applying to the program. The Selection Committee meets monthly to make final decisions, but the committee may not be able to review all applications submitted in the previous month. If a final determination is not reached at the conclusion of the Selection Committee deliberations, we will notify you of the delay and provide updated guidance.

What happens if my startup is not accepted?

If not selected, we provide feedback and referrals to resources to address areas needing improvement. We encourage founders to reapply after further development.

Can I reapply if my startup has evolved since a previous application?

Absolutely! We welcome reapplications from startups that have achieved new milestones or overcome previous challenges.

How are conflicts of interest handled?

We maintain high standards of integrity and transparency. Any potential conflicts of interest with committee members or founders must be disclosed to the Alliance.

How do you do this for free?

We are supported by generous sponsors and a federal grant that covers the operational expenses of the program. Also, we rely on local ecosystem leaders who volunteer their time to help great companies access funding. Our community leaders and committees work closely with founders and know what it takes to get VC funding.

We are constantly working with partners across SoCal so we can get founders the support they need. This may include local Small Business Development Center (SBDC), accelerators, incubators, as well as early stage funders.

How is my application data used and protected?

Your application data is strictly used for evaluation purposes within the SoCal Venture Pipeline program and is not sold or shared externally. We are committed to maintaining confidentiality and data security.

Investors: Join our relationship network

The Alliance has established a network of over 200 investors who we regularly share high quality startup deal flow for Seed and Series A investors who match their investment thesis and criteria. Join our relationship network to get connected to high potential startups or investor specific events.

Our Sponsors Make SVP A Free Service

We take no fees, equity or compensation from startups or investors because the program is generously underwritten by Banc of California, as well as Wilson Sonsini Goodrich & Rosati, KPPB, and HVTC. When you’re fabulously successful, we will brag about you.

Lead Sponsor

Banc of California

As one of the strongest and most trusted banks headquartered in California, we have the resources and expertise to help your business grow and succeed.

Additional Sponsors

Download our Pitch Deck Checklist

We created a helpful checklist to help startups ensure their pitch decks cover the most important topics that investors will want to know.

Meet the experts

Startups Apply Now

Get matched with the right Seed and Series A investors. These are warm introductions that could change your life.

Upcoming events

Connect with the SoCal innovation community through highly curated leadership workshops and focused events that drive high quality relationships.